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The inclusion of product videos in an online store is still an idea which is in its initial stages. The format may still not be widely used, but businesses like Zappos have already used these videos to great effect, with a noticeable increase in conversion. A growing number of sites are now considering product videos as a way to increase their online sales.
It has been shown that visitors who check out product videos tend to stay longer on the site and are far more likely to make a purchase than those who do not.
Product videos enable an online retailer to build trust with the viewer as they can see more of the product they are about to buy. The visitor will spend more time looking at products, which gives you a platform to put across to them the numerous benefits of the product. Engaging with the buyer gives you a unique chance to establish more of a relationship with them.
As product video production is a skilled art, having to find the right producer for your product video is not always that straightforward. This is where we come in, as we can present you with the chance to put your proposal in front of thousands of creatives.
Wooshii gives you access to a wealth of product video production talent, but without the expense usually associated with traditional video methods. All you need to do is simply detail what is required in the creation of this video and give an indication of your budget. The creatives on Wooshii will then provide a quote for producing one, or a whole series of product videos for your website.
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